Saturday, March 31, 2012

Worth of MBA

DigitalMarketingContest2012

So April is started and DigitalMarketingContest2012 on d way. We have almost 15 days to show our talent and come up with best result. so i am trying my label best and i have to wait and see what the result would be..

We have started in the month of early March and we almost spent more than 15 days, we wrote some original content, we submitted our url to different bookmarkign sites.. and so on.. but the question is what is SEO ?

How and what is the best way to come on top in Google search engine ranking for the keyword DigitalMarketingContest2012 . Everyone can do Search Engine Optimization. but the question is how you are doing quality work.

So  my suggestion to all participent is to do a quality work and write original content. Don't forget Content is King.

All the Best.

Wednesday, March 28, 2012

SEO MOZ Launched Industry Survey of 2012

Seo Moz as you are aware of it, if not here are the link Seo Moz, is one of the most traffic generating sites for Seo related stuffs like videos, blogs, content etc. 
If you are interested in SEO, Social Media, Pay Per Click, Content marketing, Digital Marketing, then here are quit informatic for you.
Seo Moz has recently launched Industry Survey of 2012. This is a followup to their large 2010 study of 10,000 people in 90 countries.
When you have about 20 minutes to spare, you can take the 54 question survey here. It covers:
  • Your work in the industry
  • Questions for consultants, freelancers, and agencies
  • Learning and improving Internet marketing skills
  • Internet and inbound marketing scope and process
  • Inbound marketing tools and tactics
  • SEO tools and tactics
  • Social media tools and tactics
  • Predictions/opinions for Internet/inbound marketing
SEOmoz is also promising some prizes to a few lucky participants, including a 16GB Wifi iPad 3 and assorted gift certificates. Full rules here
“If you're able, a tweet, Google+ share, Facebook share, or blog post of your own would be incredibly appreciated,” according to SEOmoz CEO Rand Fishkin. “It's our goal to reach as many professionals as possible and share something truly remarkable from the data.”
for Digital Marketing Contest news visit my blog:- DigitalMarketingContest2012
sources:- seomoz.org

Tuesday, March 27, 2012

DigitalMarketingContest2012

Hi All,
The Contest of Digital Marketing 2012 is goign fine, and as of now every day the result is changine for the keyword DigitalMarketingContest2012 in Google. That means that praticipent is doing very well and they are trying hard to get top of the Google SERP. The contest called DigitalMarketingContest2012 suddenly became famous and everyone is started to show his/her interest to be on top.

As you know the result will be publish on April 16th 2012. so still participant is having enough time to get back, for those who is struggling for the first page of google.

Here are few tips:-
Do some social bookmarking
Get backlink form High PR
Always write original Content.

All the Best

Top 10 PPC Campaign Mistakes

PPC advertising is a powerful mechanism for creating new customers. It is; however, one that is ripe with trip wires, snares, and third rails. Below lists the top 10 most common PPC campaign mistakes that prevent companies from finding a pot of gold.

10. Not Using Geographical Targeting

Whether you're an international conglomerate or a localized small business, geographical targeting is tremendously important. Avoid wasted spend by only targeting the areas that offer maximum ROI.
For small businesses, maximum return might only occur within — say — a 20 mile radius. Also, companies selling higher-end services can benefit by targeting higher income regions.
Finally, large companies benefit breaking out campaigns on a geographical basis as country-by-country performance can vary greatly based on a wide range of factors such as disposable income, need, spending habit, currency strength, etc.

9. Not Using Site Exclusion

Site exclusions remove high-click, low yield partner sites from the display network. Avoid thousands of dollars in wasted spend by consistently removing sites/pages that are not a logical fit for your target audience.
To do this, simply select the "Networks" tab, select the "show details" link next to "automatic placements" and check and remove all underperforming/undesirable sites.

8. Failing to Recognize the Existence of Match Types

PPC newbies can often frequently don't realize the tremendous power of match types. Below lists how each of the four match types handle the keyword "red kite":
  • Exact Match: Triggers ads only when the exact phrase "red kite" is queried.
  • Phrase Match: Triggers ads that include the exact phrase "red kite" and any words or phrases that surround it such as "red kites" or "red kites miami."
  • Broad Match: Displays ads for an even wider range of keywords, including variations that only loosely match such as "fly kites" (although more control can be used through broad match modifier
There is significant opportunity within each of these keyword umbrellas. For example, broad match keywords often have a lower bid price than their exact match counterparts, and can be relatively controlled with an abundance of negative keywords. Additionally, you can find opportunity in the long-tail with specific high bids dedicated to longer tail keywords with less search volume.

7. Not Utilizing Negative Keywords

Negative keywords are life preservers for your accounts. Regardless of the match type, negative keywords prevent your ads from being displayed when unattractive modifiers accompany your broad and match phrase terms. For example, the keyword "Chicago legal services" might be a great keyword, but "free Chicago legal services" is a resource draining keyword.
Adding negative keywords are simple, and you can find great negative through google's keyword tool or by going into the keywords tab and selecting "See search terms all."

6. Not Separating Search/Display Campaigns

We can't help but blame Google for this one. Google essentially forces new campaign creators to opt-out of the display network, which is likely to be tremendously confusing for beginners.
It's incredibly wise for businesses to have campaigns segmented based on Network type. The reason is simple: in all likelihood, performance will be significantly better in the Search Network than the Display Network.
Separating these campaigns offers maximum control over budget allocation, which allows you to reap higher ROI in the early stages of a campaign. After your higher ROI budget is maxed, it then makes sense to begin to dial up the display network.
A quick fix is to copy your campaign in Google Adwords Editor, rename your campaigns based on the network, and adjust the selected networks in the setting tab.

5. Being an Adwords-only Organization

Clearly, Google Adwords has more than a 2:1 advantage in market share, but many companies miss the enormous opportunity that lies in MSN. As I've previously written, an MSN campaign can be created in just 15 minutes and often offers cheaper CPC's and cost per conversions. It's a great way to give overall performance a 20 percent lift.

4. Selecting keywords that are too broad

Many companies make the painful mistake of targeting keywords that are too broad. Specificity is paramount in pay per click advertising, as broadness directly correlates with saturation, expensive costs, low match, and negative ROI.
A perfect example is when a company selling fine cheeses advertises for the keyword "appetizers." While a fine cheese makes for a great starter, who's to say the searcher isn't a lactose intolerant DIY chef looking to whip a quick appetizer for dinner guests? Look for keywords that communicate not only direct product/service, but also intent (in this case "fine cheeses online" while produce higher returns).

3. No Ad Testing

Ad tests are paramount in determining the words, phrases, and propositions that appeal the most to your target audience. Maybe it's a tempting offer (free shipping) or a quick testament to your company's credibility (90 percent success rate). Ad testing is a powerful way to improve campaign performance.
To start, try testing at three different ads per ad group (set ad rotation to even). I first recommend testing three philosophically different ads. Once you have a sample of 300 clicks per ad, you should be able to begin to determine winners and losers by ROI. Be careful not to judge by CTR alone, as high click through rates can actually be detrimental to a campaign if they do not result in conversions.
For phase two of ad testing, experiment with language refinement to further boost returns. You should find that strong adjectives such as "powerful" go along way in further improving your ad. Again, keep your first winning ad as the control.

2. Sending Users to the Homepage

My one rule to PPC: control the user experience as tightly as possible. Use research, testing, and analytics to discover exactly what matters to your users and then deliver a tight, visually engaging experience to fit their needs.
Sending a user to the homepage enables them to, by and large, determine their own experience. Imagine your hard-fought budget disintegrating as users click your "about us", "mission", and "sitemap" before bouncing.
Instead, use landing pages that specifically relate to the users search intent. This should include headlines, content, text, images, and call-to-actions. Find a more detailed explanation of conversion rate optimization here.

1. Not Conversion Tracking

This is the Ted Bundy of PPC campaign killers. No conversion data at any level means that a campaign is essentially flying blind (which is scary since the vast majority of campaigns I've taken over are fraught with waste even with campaign tracking).
Conversion data allows users to quickly understand the financial returns from a campaign, ad group, and keyword level. This data affects every aspect of campaign optimization from ad testing to landing page performance to bid adjustments.
source:-http://searchenginewatch.com/article/2163090/Top-10-PPC-Campaign-Mistakes

Monday, March 26, 2012

3 Steps of PPC


Thunderbird Online is the online professional development division of the #1-ranked Thunderbird School of Global Management. Our goal was to generate more leads so that we could increase enrollment in our executive certificate programs.  
By using HubSpot for blogging, managing our increased social media presence, and SEO, we were able to achieve that goal, and can even quantify the benefit that we derive from HubSpot from our markedly increased PPC lead generation.
The Result:  Thunderbird Online has seen a 444% increase in our PPC lead generation efforts in the last seven months.  
For news on Digital Marketing Contest 2012 please visit this blog DigitalMarketingContest2012 regularly.

STEP 1:  Test your landing pages

We realized quickly from our consulting calls with HubSpot that landing pages were going to be the fastest way we would see an increase in leads.  We started small, and focused on landing pages for LinkedIn campaigns.   We began there because we already saw that the leads were highly qualified, and wanted to receive more qualified leads from that particular lead source.
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STEP 2:  Decide what your form will look like.
We have generated the most leads from the above landing page, keep the form short, and only include mandatory information that we need.  We use a landing page similar to this on online ads and also have it embedded on our website. 
On the back end of the form, we customize the hidden fields so we know the campaign, country targeting, and media information that will filter into our HubSpot reports for more qualified analytics on which campaigns are working the best for us in terms of ROI. 
We found that we get the most conversions when we only request the necessary information including:
  • Name
  • Phone Number
  • E-mail Address
These pieces of information give our enrollment counselors enough information to reach out to the prospect and know their initial program of interest.  From there, our enrollment team will make contact and gather the additional lead information so the length of the form does not cause the prospect to abandon the page.
Step 3:  Continue to modify your ads as you see them working.
Thunderbird Online has implemented specific landing pages for all online ads.  We expanded and modified our ads for Google, Facebook, and other PPC providers we work with for lead generation. We now have a customized landing page for every online ad and/or campaign, trade show, and event we attend so the prospect has a truly custom experience when they engage with Thunderbird Online. 
In addition, we have also included CTA’s with forms on our most viewed website pages, and are in the process of adding a CTA and form to all pages on our website.  With the increase in PPC leads and organic traffic using HubSpot, we understand it is now necessary to create the custom experience for prospects throughout every page of our website.
What we have seen to be successful is to utilize HubSpot analytics to determine what landing pages get the most conversions.  Below you can see a snapshot of our most successful landing pages with conversion rates ranging from 34% - 45%.  (The above image of the landing page is the “Syllabus Download – Global Leadership”)  We now know that the particular format we used for these landing pages will most likely be effective for other avenues, and have modified our landing pages to include the similar layout and content strategy.
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Sunday, March 25, 2012

DigitalMarketingContest2012


DigitalMarketingContest2012, as you know less than one month is remaining now. Everyone is busy to get top of the Google ranking for a keyword. But the question is what they are doing for being on top in the contest. Here are some point need to focus:-
1)     The keyword they need to focus is “DigitalMarketingCOntest2012” , so they need to write content related to keyword.
2)     Content should be original, it should not be copied content and in content, it should be useful to the visitors.
3)     Participant must know the Contest is ending on 16th April 2012.
4)     Participant should focus on Google SERP with the keyword DigitalMarketingContest2012.
5)     More details about the contest @ DigitalMarketingContest2012

Friday, March 16, 2012

Google hires Kevin Rose from Digg


Kevin rose on Friday morning said on his Google + page about his Google-bound. So now Kevin became a new Googler, as officially he joined Google.
He will be joining google with his team for the milk crew, Kevin said that it has been privilege to use google product over the years  but now he will be working for Google.
Milk was formed in April 2011, just a few weeks after Rose quit Digg, which he also founded. Milk, meant to be a development lab for mobile web ideas, was housed in San Francisco’s Mission District.

Google has lifted the penalty from Google Chrome for paid search

DigitalMarketingContest2012
Today google has lifted the panelty which has been given in month of January from Chrome for the paid search link. Now Google chrome landing page can appear in first page of Google SERP. Check the image below as an example.



sources:-searchengineland

Sachin 100th ton: Who said what


Mumbai: Cricketing fraternity all across the world on Friday hailed Sachin Tendulkar's 100th international hundred as an achievement that is likely to stand the test of time.
"It's a golden moment for not only Sachin but also the Indian cricket. It's a historic moment. Nobody has done it before and is the greatest milestone," Dilip Vengsarkar said, a former chief selector, soon after the senior batsman achieved the landmark against Bangladesh in Mirpur in the ongoing Asia Cup.
"It's very, very hard to beat. I'm very glad that an Indian has done it," he added.
Another former skipper Chandu Borde also felt that the landmark appeared as if it would not be surpassed.
"Today history was created by a great player, a great innings by a great player and I don't think this performance will be broken for many years to come, probably not ever. It appears to be a permanent record," Borde said from Pune.
Asked whether Tendulkar would now call it a day from at least the limited overs, the 77-year-old former middle-order batsman said it was for the player himself to decide.
"It's up to Sachin. I know how difficult a decision it is as he loves the game so much. I have personally experienced this when I decided to quit first class cricket. I kept awake till 3 am. It's up to him."
India's World Cup winner Mohinder Amarnath said India were very lucky that a player of Tendulkar's stature was playing for the country.
"It's a great achievement by Tendulkar and a very very special day for Indian cricket. India is lucky to have a cricketer like Sachin," Amarnath said.
sources:-http://cricketnext.in.com/news/sachin-100th-ton-who-said-what/64488-13.html

Sachin Tendulkar's statements after his 100th Century

Sachin Tendulkar: I can't think of too much right now. It has been a tough phase for me. I felt I was batting well in Australia but I was luckless. I was not thinking about the milestone. There was no talk about it when I scored the 99th but the media eventually made it a big thing. Everywhere I went (restaurants, hotels, room service, the ground) the talk was only about the 100th hundred. I decided to do what was best for the team, you know, put your head down and grind it out. I'm glad to have got it now. The ball was not coming on. I talked with Virat and we decided that 270-280 would be a good score. Virat who batted long in the previous game, said that this track is a little slower. The achievement has definitely not sunk in but I've lost about 50 kilos (laughs). Dreams do come true. I waited for 22 years to win the World Cup and so my advise to youngsters would be to chase their dreams. 


Congrats to Master Blaster Sachin on his 100th century!!!!!!!!

DigitalMarketingContest2012

DigitalMarketingContest2012
Pinterest is the new Digital Marketing king ts's becoming more and more popular now a days. Pinterest is planning to launch new profile by this week. Digital Marketing is exploring day by day and in 2012 its going to be more viral. There are many tools are available to measure digital marketing.

Digital Marketing Contest is nothing but a contest being held by an organization. the contest is all about searching a keyword "DigitalMarketingContest2012" in google search engine and for that particular keyword the website or blog should rank on top in Google SERP.

DigitalMarketingContest2012
So guys what you are thinking about, you will have to wait for the result for Digital Marketing Contest 2012 which will announce on 16th April, 2012.

All the Best .

Thursday, March 15, 2012

DigitalMarketingContest2012

Digital Marketing Contest 2012: Google Chrome Hacker win $60k
Exactly one month is remaining to announce the result of contest winner, and it looks like the contest 2012 is picked the steam, many big expert is started to use their own brain to come up on top in Google SERP for the keyword DigitalMarketingContest2012. It will be very exciting next one month for all participant becose still one month to go and all will have to work hard to beat other competitors.
According to me there are 200+ ranking factors in search engine, so it will not be very easy to rank on top for a particular keyword. All participant will have to put their full effort to come up on top for the keyword DigtialMarketingContest2012.
DigtialMarketingContest2012

Wednesday, March 14, 2012

RBI credit policy-Central bank keeps key rates unchanged

DigitalMarketingContest2012
The Reserve Bank of India (RBI) has left key policy rates untouched on Thursday mainly on the back of high fiscal deficit and rising crude oil prices.
The central bank has not cut rates for more than two years. In this period, the repo rate, which is the rate at which banks borrow money from RBI, has gone up by 3.5% to 8.5%.
The Reserve Bank said it needs more clarity on the government's fiscal roadmap, which has been in complete disarray so far. The government is poised to miss this fiscal year's deficit target of 4.6% of GDP by a wide margin.
The RBI says notwithstanding the slowing growth, inflation risks still remain and to curtail that, it says, credible fiscal consolidation is vital. "Growth and inflation dynamics shows no tightening is needed. Further actions will be towards lowering rates," the central bank said in its statement.  
Inflation has firmed up to 6.95% in February from 6.55% in January. Also, the rising crude oil prices to USD 125 a barrel indicates further hike in inflation.
India's factory output grew its fastest in seven months in January, powered by a surge in manufacturing including consumer non-durables.
Analysts and economists believe the RBI will wait until at least April before deciding on cutting rates, until it is clear that inflation is under control.
Last week, RBI slashed CRR (cash reserve ratio) from 5.5% to 4.75%. CRR is the portion of net demand and time liabilities (NDTL) (read, total deposits) that banks have to mandatorily keep with the regulator . With this, the central bank had infused Rs 48,000 crore into the economy.
This was the second reduction in the CRR since the January 24 policy announcement, when it had slashed CRR by 50 basis points releasing Rs 32,000 crore into the system.
RBI expects liquidity situation to ease further in weeks ahead. However, it expects current account deficit to remain at elevated levels.
sources:-http://www.moneycontrol.com/news/economy/rbi-credit-policy-central-bank-keeps-key-rates-unchanged_680608.html

Dinesh Trivedi resigns, future of Rail Budget in doubt


Following Trinamool Congress supremo Mamata Banerjee's diktat to resign for increasing passenger fares in the Rail Budget, Railway Minister Dinesh Trivedi on Thursday morning sent his resignation letter to Prime Minister Manmohan Singh.
Manmohan Singh has already agreed to West Bengal Chief Minister Mamata Banerjee's demand to replace Dinesh Trivedi as the Railway Minister.
The Prime Minister also agreed to Mamata's pick for the post - Trinamool's Rajya Sabha MP Mukul Roy.
Sources say that the Congress may also agree for a partial rollback in passenger fares, which have been increased for the first time since 2002 in the Railway Budget presented by Dinesh Trivedi on Wednesday.
Following Mamata's fax to the Prime Minister asking for the sacking of Trivedi just a few hours after he had presented a bold Railway Budget, the Congress Core Group met and Finance Minister Pranab Mukherjee spoke to the West Bengal Chief Minister, requesting her to wait till the Union Budget is presented on March 16. But Mamata insisted on removal of Trivedi and the Congress agreed, saying that it is her choice to choose the Railway Minister.
The meeting at the residence of Manmohan Singh on Wednesday night discussed Mamata Banerjee's opposition to passenger fare hike in the Railway Budget and her demand to replace Trivedi with party colleague Mukul Roy.
With Mamata Banerjee's party making it clear that passenger fare hike was unacceptable, Congress leaders deliberated on the possible options before the UPA Government to pass the Railway Budget presented earlier in the day.
Earlier report:
Putting a question mark on the fate of the Railway Budget, Mamata Banerjee on Wednesday asked Manmohan Singh to remove Trivedi as the Railway Minister after he took the bold and politically suicidal decision of an across-the-board increase in passenger fares, the first since 2002.
Trivedi, a Trinamool Congress MP from Barrackpur in West Bengal, came under scathing attack from his own party soon after he presented his maiden Railway Budget in the Lok Sabha on Wednesday in which he proposed to mop up an additional Rs 4,000 crore for spending on railway safety by increasing passenger fares across all classes.
The tone and tenor of Trinamool MPs, who launched a scathing attack on Trivedi, and Mamata Banerjee declaring that she would not allow the fare hike made it clear that the Railway Minister's survival in the Cabinet was hanging by a thread.
Mamata Banerjee, always keen to project her pro-poor and street fighter image, sent a fax to Prime Minister Manmohan Singh asking him to remove Trivedi as the Railway Minister and suggested the name of Trinamool Congress's Rajya Sabha MP and Minister of State for Shipping, Mukul Roy as his replacement.
"Yes, I have written to the Prime Minister seeking his replacement with Mukul Roy, another Union Minister," Mamata Banerjee, a former railway minister herself, said. She had earlier declared that the fare hike was justified and she would not allow it. She also summoned Trivedi to Kolkata.
After Mamata's fax was received by the Prime Minister, the Congress Core Group held an emergency meeting where it was decided that Union Finance Minister Pranab Mukherjee would speak to the West Bengal Chief Minister on the issue.
Mukerjee spoke to Mamata and requested her to wait till the Union Budget was presented in the Lok Sabha on March 16. However, Mamata insisted on the removal of Trivedi from the Railway Ministry following which Mukherjee assured her that her choice would be made the Railway Minister.
Sources said that the Congress would want that even if Mamata does not allow Trivedi to go ahead with the Railway budget, then the Ministers of State of Railways, KH Muniappa and Bharatsinh Solanki, could go ahead.
The Congress-led United Progressive Alliance Government is also working on a contingency plan in case Trinamool Congress withdraws its support. Sources said that the Congress was confident that the party would be able to get the support of the Samajwadi Party.
Congress had also not taken any decision on Trivedi and was not in favour of complete rollback of passenger fare hike, sources said.
However, Mukul Roy told CNN-IBN that he has got no such information from the party. "I have no information that my name has been given for Railway minister," he said.
The West Bengal Chief Minister's action came late on Wednesday night after Trivedi's stout defence of his proposal for the increase in rail fares. The 61-year-old Railway Minister maintained that whatever he had done was in the interest of the railways and the country and that he was not worried if he was stripped of his portfolio.
While pointing out that passenger fares were subsidising freight rates and so they need to be rationalised, the Railway Minister increased the passenger fares by 2 paise per km for suburban and ordinary second class; 3 paise per km for mail/express second class; 5 paise per km for sleeper class; 10 paise per km for AC Chair Car, AC 3 tier and First Class; 15 paise per km for AC 2 tier and 30 paise per km for AC I.
The fares would be rounded off to the next nearest five rupees and the minimum fares and platform tickets would now cost Rs. 5.
Trinamool Congress, which has been toeing a populist line on issues like petrol price hike, asked him to rollback the increase and put him on notice that it would suggest another name to the Prime Minister as his replacement in the Railway Ministry. The party also threatened to move cut motions on the issue and had decided to meet the Prime Minister to press for rollback.
Meanwhile, Trinamool Congress MPs, after launching a scathing attack on Trivedi over the fare hike, are also slated to meet the Prime Minister demanding a rollback. Trnamool has also planned to move a motion in Parliament against the fare hike.
The hike in passenger fares by Trivedi had been severely criticised by Trinamool MPs - from spokesperson Derek O'Brien, to MP Sudip Bandopadhyay and Mamata Banerjee herself.
Trivedi in his defence said that he delivered the budget keeping the needs of the nation first, and then his party and state. He also added that he did not consult his party or Mamata while finalising the budget. Mamata also followed up with a public declaration that she had not been consulted by Trivedi.
Trivedi found himself in a piquant situation immediately after he presented his maiden Railway budget in which he proposed an across-the-board hike in passenger fares to mop up an additional Rs 4,000 crore for spending on railway safety.
On a cue from Trinamool Congress boss party MPs attacked the hike and demanded a rollback in keeping with her populist politics which has resulted in repeated trouble for the Congress-led United Progressive Alliance Government over issues such as Foreign Direct Investment in retail and petrol price hike.
sources;-http://www.moneycontrol.com/news/politics/dinesh-trivedi-resigns-futurerail-budgetdoubt_680562.html

Google's Search Quality Meeting Video

Visit the link for Digital Marketing Contest 2012
Google Search Quality Video


The focus of this meeting, led by Amit Singhal, was on misspellings and how to improve spelling corrections for long queries.
A few things Google wants you to notice (via the Inside Search Blog):
  • Even relatively subtle changes get intense scrutiny by our search evaluation and ranking teams. The specific change discussed in this video improves spelling suggestions for searches with more than 10 words and it impacts only .1% of our traffic. Still, you can see the scrutiny and thoughtfulness that goes into approving this change. 
  • Every change has a dedicated search quality analyst assigned to study the impact. This analyst is not part of the engineering team building the change, but instead offers a separate opinion on whether the change is good for users. 
  • The search team relies heavily on the results of experimental data to make decisions. During the meeting, we rely on detailed analyst reports including the results of click evaluations and side-by-side experiments. These reports can sometimes be more than 25 pages long. 
  • Launch reports include specific examples to illustrate broader trends in the data. Rather than manually change one example, our engineers look for algorithmic ways to improve millions of queries. 
  • Search algorithm improvements often rely on and impact many different systems, so engineers with expertise in different areas all need to come together to make the best decision for the user, balancing all the tradeoffs involved (relevance, spam, latency, cost, language impact, etc.)
What do you think of this video? Did you like it? Does it help you to know more about Google search, or what other topics would you like to see discussed by Google in these types of videos? 
sources:-http://searchenginewatch.com/article/2159546/Googles-Search-Quality-Meeting-Video-Wheres-the-Beef

Google Search Now Highlights “Latest Posts” From Google+ Pages & Profiles

DigitalMarketingContest2012

Google is showing a new “Latest Posts” section for some Google+ pages and profiles alongside its regular results, in the space where ads have traditionally resided. The format allows people and brands on Google+ to occupy more of the top-half of the search results page.
Let’s see what’s up with the latest experiment.

Google Pages & Latest Posts

Here’s an example of how things looked until recently, with a search for TV Guide:
See the two links that the arrows point to? Those were appearing as part of the Google+ Direct Connect feature, where brands can link their web sites to their Google+ pages. Do that, and you were eligible to have some of your recent posts from Google+ appear below your “regular” listings gathered from your web site.
Here’s how things look now:
The arrow points to where the new section appears. Basically, all the Google+ material that Direct Connect had been putting underneath web listings is now moved over to the right-hand side of the page. This happens regardless of whether you’re signed in or out of Google.

Personal Profiles Get New Treatment, Too

In January, Google launched a feature where personal profiles would appear as suggestions within the search box, as part of Search Plus Your World. If selected, the person’s Google+ profile would appear at the top of the results. The change now moves the profile information to the side, whether you select the person’s Google+ profile from the search box or not.
For example, here I’ve searched for Search Engine Land news editor Barry Schwartz:
You can see that his Google+ profile is being suggested. If I select that, I get this:
However, even if I don’t pick his profile, the results still appear in the same place:
The “People and Pages on Google+” section that was rolled out as part of Search Plus Your World — and which Google has taken heat over as too self-promotional for Google+ — remains. It’s just sometimes replaced by this new section.
Some brands might be happy with the change, in that it gives them much more visibility in the “above the fold” search results. However, it also means those who liked how the old format could “push down” possibly negative results might prefer the old system.
For searchers, it’s probably a gain. It allows Google+ content to be surfaced without feeling like it’s being so much pushed within the “regular” results they might be after.
for update related to contest visit the link DigitalMarketingCOntest2012
sources;-http://searchengineland.com/google-search-now-highlights-latest-posts-from-google-pages-profiles-115171

Magnitude 6.1 quake jolts eastern Japan, no tsunami warning

An earthquake with a preliminary magnitude of 6.1 hit east of Tokyo on Wednesday but no tsunami warning was issued and there were no initial reports of damage or troubles at area nuclear plants, the Japan Meteorological Agency and local media said.
The earthquake, which caused substantial shaking in Ibaragi and Chiba prefectures east of Tokyo, followed just a few hours after a magnitude 6.8 quake jolted northern Japan.
A tsunami warning was issued but later lifted after the northern Japan earthquake.
Just over one year ago, the northeast coast was struck by a magnitude 9 earthquake, Japan's strongest on record, and a massive tsunami, triggering the world's worst nuclear crisis in 25 years.
sources:-http://www.moneycontrol.com/news/world-news/magnitude-61-quake-jolts-eastern-japan-no-tsunami-warning_680342.html

Tuesday, March 13, 2012

Status of DigitalMarketingContest2012 as of March 14th, 10:50 AM

Hi Everyone,
As you know, there is contest going called Digital Marketing Contest 2012, in this contest many SEO expert is participating, here is is latest update of the contest. as of now Srini is on top in Google SERP in digitalmarketingcontest2012.
 Latest Update:-

URL
Name
Position in Google SERP
Page 1
digital-marketing-contest.blogspot.com/
Srini
3
digitalmarketingcontest.blogspot.com/
Sandeep
4
digitalmarketingcontest2012seo.blogspot.com/
Lokesh
6
digital-marketing-contest2012.blogspot.com/
Kishore
8
contestdigitalmarketing.blogspot.com/
Ranjeeth
9
Page 2
digitalmarketingcontest2012.blogspot.com/
Ganesh
11
digitalcontest.blogspot.com/
Ezhil
12
digitalmarketing2012contest.blogspot.com/
Anisha
15
digitalmarketingcontests2012.blogspot.com/
Ganesh
16
digital-marketing-contest-2012.blogspot.com/
Srini
17
digitalmarketingcontest.blogspot.com
Sandeep
18


As i am also a participant, i need to work hard for being alive in the contest.
All the best everyone.
don't forget to visit Digital Marketing Contest 2012 blog for regular update.